Built 4-Profit

Built 4 Profit is 4Profit’s educational brand. Everything that we do is based on real world experience and has been tested with some of the best businesses in the industry. 4Profit has spent time with many of the best business owners in this market and we share those best practices along with our own experience in our content.

4Profit has created content that spans each of the 4Ps and helps solution providers understand what they need to do to reach their desired objectives. Topics include:

Solution Provider Intelligence
Measuring and monitoring key business financial, revenue, expense and labor performance are required elements for profitable growth. Do you know the metrics you need to track your business? Do you know the score on a daily, weekly, monthly, quarterly or annual basis? Do you know what “good” looks like? Who sets the bar?

Without a suitable roadmap, your company lacks direction in many areas including recruitment, motivation, incentive and most importantly, financial opportunity and risk! 4-Profit’s Solution Provider Intelligence programs focus on growth enablers and what makes these businesses successful!

Talent Management
Once you’ve determined your Purpose and your Plan, each employee and department needs to row in the same direction! You need to get the right people, in the right seats so you can row in the straightest line with the least amount of drag! The highest rate of business failure is during periods of high growth. Organizational development is at the core of sales and revenue goal setting yet hiring is so often done from a pool of one on an “as needed” basis. Just 33% of companies we research have a formalized recruiting program. Our Talent Management programs will make an impact on how you view your people and the ways that they can impact a solution provider. We help companies explore why people do what they do.

Leadership
Are you getting everything you want from your business? Is your end-game at a crossroads? Where do you see yourself and your business 5 years from now, 10 years from now? As in any journey, or any sport, tracking and measuring statistics don’t mean much if you don’t know your desired result; “If you don’t know where you are going, any road will get you there”. In our leadership keynotes, workshops and webinars we help companies climb out of the fishbowl of day-to-day responsibilities. We strive to provide additional vision for even the most dynamic leaders that can actually become “too close to the business” to see additional opportunities.

Strategic Planning
Where do you fit in a rapidly changing market? What are your client’s needs today? What will client’s purchase in the next 12-24 months? How about 3-5 years? Whether you write a formal plan or not, establishing and communicating your strategic direction is key to long-term success. A workable strategic plan is coupled with accurate timing and solid execution. In our Strategic Planning programs, we address the trends in the industry as well as major areas of focus for each unique solution provider based upon leadership, size, market, financial strength, recruiting capacity and product/service mix.

Understanding Your Partner’s Business
Do your CAMs (Channel Account Managers) and management team understand all the challenges that your partners face? Do they understand the financial model that enables and constrains the solution provider business? Before you can push sales goals, you need to enroll the business partner! You need to understand the capabilities of each partner so you can make the best bets with limited programmatic resources. Our UYPB programs are hard hitting and will help your team create mutually attainable business plans.